Address 21-6, Shimbashi 6-Chome, Minato-ku, Tokyo 105-8615, Japan Telephone +81-3-5405-7017 Fax +81-3-5405-8619 Domestic Branch Offices Sapporo, Sendai, Kanto, Nagoya, Osaka, Hiroshima, Takamatsu, Fukuoka Overseas Offices Brussels, Milano, Shanghai, Buenos Aires, Santiago Date of Establishment March 1, 1960 Paid up Capital ¥490,000,000. Names of Representative George Kataoka, Chairman Kenji Kataoka, President Annual Sales Turnover Approx. ¥34,700,000,000. Number of Employee 268 • Sales of the products packed in the countries of origin and imported as well as those that are processed or repacked mainly by our subsidiary companies. • Search for new products from the world markets. • Study, development and introduction of new products. • Decision on marketing strategies for all the products Kataoka group is handling. • Import of the products that are handled by Kataoka group. • Management of the whole of the companies that belong to Kataoka group. • One of the remarkable features of Kataoka & Co., Ltd. is that in most cases, we do business directly with all of the first-class department stores in major cities eliminating intermediary traders like wholesalers. However, we use top class wholesalers to have accounts in supermarkets, convenience store chains and so on. • Mitsukoshi, Takashimaya and all other department stores. • Almost all supermarkets and convenience stores throughout the country. • Specialty food stores; coffee shops, restaurants, etc. • Marketing strategy is most strongly emphasized, particularly on sales promotion and advertisement. Kataoka's outstanding marketing strategies on Twinings Tea, Mon Cafe Roasted Coffee, Astoria Instant Coffee, etc. have been frequently taken up in books or business seminars as successful marketing examples. • Merchandising policy of appealing a high quality image is always taken. • Package designs created by Kataoka are all highly evaluated among the customers and some of them have been awarded at package design contests both in Japan and overseas. • Twinings Teas, U.K. • Van Houten Cocoa Products, Holland • Lavazza Coffee Products, Italy • Uliveto natural mineral water,Italy • Godiva Chocolates, Belgium • Clausthaler Non-alcoholic Beer, Germany • Ying Kee Chinese Teas, Hong Kong • Mon Cafe Roasted Coffee (Original Brand) • Astoria Instant Coffee (Original Brand) • Tsuji Rikyu Green Teas (Original Brand) • Ying Kee Tea House (Retail Shop) • Lavazza Cafe • Debailleul(Retail Shop) • The Bank of Mitsubishi-Tokyo UFJ, Ltd. Toranomon Branch 3-1, Toranomon1-Chome, Minato-ku, Tokyo 105-0001, Japan • Sumitomo Mitsui Banking Corporation. Hibiya Branch 3-12, Nishi-Shinbashi1-Chome, Minato-ku, Tokyo 105-0003, Japan For financial information regarding Kataoka & Co., Ltd., please feel free to inquire directly with the above institutions. • KATAOKA SHOKUHIN CO., LTD. (SAITAMA FACTORY) • OSAKA KATAOKA SHOKUHIN CO., LTD. (OSAKA FACTORY) • SALES PROMOTION CENTER LTD. • K.J.S. LTD.